AgriSpread

While AgriSpread’s reputation and product quality were well established, their existing website did not reflect the scale or sophistication of the business.

Although functional, the platform lacked:

• a strong visual and brand presence
• clear and detailed product presentation
• structured access to technical and marketing resources
• support for an international dealer network

A key requirement was the introduction of a secure dealer environment, allowing partners to access essential documentation, manage product information and support customers more efficiently.

The challenge was not simply to redesign the website, but to create a connected digital ecosystem that supported both customer engagement and dealer operations.

We began with a UX and UI review of the existing platform to identify usability issues and opportunities for improvement. Our objective was to design and develop a solution that would:

• better communicate AgriSpread’s expertise and product range
• improve access to technical and marketing information
• support dealers across multiple regions
• provide a scalable platform for future growth

The project evolved into two interconnected components:

1. A public-facing website focused on product discovery and brand positioning
2. A secure dealer portal designed to support distributors and customers globally

Website

A clearer, more engaging product experience

The website was redesigned to better reflect the quality of AgriSpread’s machinery and the depth of their engineering expertise.

We focused on improving how users explore and understand products by restructuring product categories for easier navigation, enhancing product pages with detailed specifications and technical data, integrating brochures, videos and supporting resources directly into the user journey and applying consistent, brand-aligned design templates across the site

The result is a more intuitive and informative experience that allows users to quickly access the information they need — whether they are researching products or preparing to engage with a dealer.

Dealer Portal

A centralised platform for global dealer support

Given AgriSpread’s international customer base, the development of a dedicated dealer portal was essential. The portal was designed as a secure, self-service platform that allows dealers and customers to manage key aspects of their interaction with the business. This significantly reduces reliance on direct support channels and improves response times across different regions and time zones.

Key Features

Support Management
Dealers and customers can submit, track and manage support requests, including technical issues, service queries and equipment-related concerns.

Pre-Delivery Inspection (PDI)
Structured workflows enable the submission and tracking of inspection checks, ensuring equipment is properly verified before delivery.

Warranty Management
Users can access warranty information, submit claims and monitor their progress through a centralised system.

Product Registration
A streamlined process allows new equipment to be registered quickly, ensuring accurate records and warranty activation.

Manuals & Documentation
A comprehensive library provides easy access to technical manuals, guides and supporting documentation.

Marketing Materials
Dealers can access approved marketing assets, ensuring consistent product promotion across different markets.

Software Downloads
Secure access to software updates allows users to manage system updates independently.

The result is a modern, integrated digital platform that supports both customer engagement and dealer operations. Agrispread now have a redesigned website that better communicates product quality and expertise, a fully functional dealer portal supporting global partners, improved access to technical, marketing and support resources, a consistent and professional digital presence and a scalable platform aligned with future growth.

Designed to support AgriSpread dealers, the secure dealer portal gives dealers the comprehensive resources and tools to manage AgriSpread products. Though this portal dealers can:

• Access their account to view technical documentation, operator & parts manuals
• Manage product registration, warranty & claims and stay up to date with the latest product information
• Support cases and warranty claims can be easily viewed & managed through the portal with real time updates in notes and comments, attach accompanying documentation/ images & videos to support their cases/ claims and stay informed of the approval status
• Access & download marketing assets such as images, videos & brochures.

A Self-Service Approach

The portal now empowers users to manage many of their own requirements — from accessing documentation to submitting support requests — without needing to contact AgriSpread directly.

This approach:

• reduces support workload for internal teams
• improves response times for customers
• provides consistent service across multiple regions

The new platform delivers both immediate and long-term benefits improved product visibility, enhanced dealer efficiency, reduced support dependency, stronger international suppor and a future-ready digital ecosystem, capable of evolving with the business

Most importantly, the platform now supports AgriSpread’s growth by connecting customers, dealers and internal teams through a single, cohesive system.

Visit the AgriSpread website